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Join date: Jul 5, 2022
About
Hi! I'm Zia.
Marketing mentor. Small business cheerleader. Practical thinker with a people-first heart (and a serious thing for coffee).
With an MBA from Oxford Brookes University, degrees in marketing and business management, and over 15 years of experience in the field, I bring a practical, people-first approach to marketing. I’m not here to overwhelm you with jargon or push cookie-cutter strategies. I’m here to help you make smarter decisions, get confident about your content, and build a business that actually feels good to run.
From strategy sessions and content brainstorms to marketing clinics and ad management—I work with business owners to make their ideas sharper, their messaging stronger, and their marketing more effective.
Posts (76)

May 19, 2025 ∙ 4 min
Customer Lifetime Value: Or, Why I No Longer Panic Every Time I Run an Ad
It’s not sexy. It’s not viral. But it’s what finally makes marketing feel less like chaos and more like a choice.
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May 11, 2025 ∙ 6 min
Marketing Strategy for Small Business: Why You’re Not Failing
The first time I heard the phrase, I was mid-sip of coffee during a call with a small business owner. She was venting about her marketing...
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May 3, 2025 ∙ 4 min
3 Signs You’re Scaling a Small Business Too Soon
Scaling your business too soon can stall growth. Learn how to spot the signs and what to focus on instead to build real, sustainable momentum.
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Zia Reddy
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